ATHLETIC TRAVEL
MANAGEMENT
#1 in COLLEGIATE Athletic TRAVEL MOVEMENT
With clients such as NASCAR, the NCAA and NAIA, we understand what it takes to successfully create a customized travel program to support even the most unique needs of athletic clients of varying size and scope.
WHO WE ARE
Short's has evolved into a full-service travel management company that delivers quality assurance, best in class technology, and one of a kind service to each of our unique clients. We take a customized approach to meet the specific needs of our clients.
FAST FACTS
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Established in 1946 in Waterloo, IA
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Family owned and majority women owned
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#1 on Collegiate Athletic Travel Movement - Since Entering The Sports Market In 2003, We Are The Fastest Growing Travel Management Company To Support Collegiate Athletics Departments. Grown over 200% in team travel coverage since 2020
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Managed over 3 million miles of travel in 2024
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Managed travel for teams in over 30 conferences in 2024
We are a company Exclusively Dedicated to Athletic Travel, strategically positioned as a reliable team player for our clients.
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Comprehensive One-Stop Shop for all travel needs
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Exclusive Proprietary Travel Portal
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Expert Team comprising former College Operations Directors, Hoteliers, Airline Coordinators, etc.
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Exclusive Discounts and Savings
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End of Month Billing Programs for streamlined financials & expense reports
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Seamless transition from Regular Season to Post-Season travel
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Real-time data, reporting, and insights into spending and bookings
SERVICES
TECHNOLOGY
We own, develop and integrate technology solutions for a best-in-class travel program, including our online travel portal and multiple dashboards within our portal. We focus on not only sustaining our technological efforts, but also improving them.
Our automated tools and processes are unparalleled within the industry, saving time and ensuring accuracy, increasing travelers and arrangers' satisfaction level with the booking process.
WHAT PEOPLE ARE SAYING
Short's knows no two clients are the same. We work closely with clients to build and implement travel programs that will fit hand-in-glove with their needs, allowing our clients to enjoy a truly customized travel program.
UNIVERSITY CLIENT
HEAD COACH
We are figuring this all out! Thanks for your attention to detail and being 1000% better than the last travel advisor we worked with!
UNIVERSITY CLIENT
OPERATIONS DIRECTOR
Thank you ALL for your help and attentiveness! The support has been so great, and I appreciate it. Also, thank you for your patience as we are learning and navigating STM. The clarification makes it easier.
UNIVERSITY CLIENT
ASSISTANT ATHLETIC DIRECTOR
The halls are still buzzing with excitement from the training yesterday. Big thank you to the whole team! Especially Jennifer and Sergio for coming and running great training sessions!
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CONNECT WITH SHORT'S ATHLETIC TEAM MEMBER
Short's has evolved into a full-service travel management company with over 155+ employees,
led by the following members of our executive team.